- MYRIAD announces public beta launch at Art Basel Miami, integrating prediction markets with media content
- Platform combines Decrypt’s journalism and Rug Radio’s creator network under DASTAN company
- New system implements on-chain prediction markets and reward mechanisms for user engagement
- Account abstraction technology enables streamlined user registration process
- Revenue model focuses on direct distribution and engagement-based rewards
DASTAN, the parent company of crypto media outlet Decrypt and content platform Rug Radio, is launching MYRIAD, a blockchain-based media platform that combines prediction markets with traditional content delivery. The public beta debuts this week during Art Basel Miami.
Blockchain-Based Media Integration
The platform introduces on-chain prediction markets alongside written and video content, creating a verifiable interaction system across its media network. This technological infrastructure aims to provide transparent, auditable transactions for users engaging with content.
DASTAN CEO Loxley Fernandes stated, “Through MYRIAD’s evolving ecosystem, we are positioned to transform the digital media landscape.”
Engagement Rewards System
MYRIAD implements a “Quests” feature that provides incentives for:
- Content consumption time
- Social sharing activities
- Quiz completion
- Prediction market participation
DASTAN COO Ilan Hazan explained that the system creates a direct relationship between publishers and audiences, stating, “Users are rewarded, creators are fairly compensated and advertisers achieve higher ROI.”
Technical Implementation
The platform launches with three main components:
- Browser extension
- Mobile application
- Web platform
The registration process utilizes account abstraction, a blockchain technology that simplifies user onboarding by handling complex cryptocurrency operations behind the scenes.
Editorial Integration
Decrypt Editor-in-Chief Guillermo Jimenez emphasized the practical application of blockchain technology, stating, “With MYRIAD, we’re using the Web3 tools we write about to reshape the media ecosystem that we operate in.”
The platform benefits from Decrypt’s established journalism credentials while incorporating Rug Radio’s influencer and content creator network, according to DASTAN President Farokh Sarmad.
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