Coinbase Plans Indian Market Comeback with New Regulatory Strategy

Coinbase Plans Strategic Return to India's Crypto Market with Regulatory Compliance Focus

  • Coinbase plans to re-enter the Indian market with regulatory backing and local partnerships.
  • Company executives will meet with India‘s Financial Intelligence Unit in March to pursue necessary approvals.
  • Previous attempt in 2022 failed after three days due to regulatory complications with UPI payments.
  • India maintains strict crypto regulations, including a 30% tax on digital asset transactions.
  • Despite regulatory challenges, India leads global crypto adoption according to Chainalysis’ 2024 index.

Coinbase, the U.S.-based cryptocurrency exchange, is mounting a strategic return to India’s cryptocurrency market, seeking regulatory approvals and local partnerships to establish a stronger presence in the world’s leading crypto adoption market. The move comes after the exchange’s previous withdrawal in September 2023 due to regulatory hurdles.

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According to sources familiar with the matter, the exchange is actively engaging with India’s Financial Intelligence Unit (FIU) to secure necessary operational permits. The company plans to launch a centralized exchange platform, similar to its previous iteration, positioning itself to compete with established local players like CoinDCX and CoinSwitch.

“They want to do the same thing this time, but with local partners on board and a more clear strategy, which they didn’t have last time,” the source revealed to Decrypt.

The exchange’s previous attempt in 2022 encountered significant obstacles when the National Payments Corporation of India denied recognition of its United Payments Interface (UPI) integration, forcing operations to cease after just three days. By September 2023, Coinbase announced a complete withdrawal from the Indian market.

India’s cryptocurrency landscape remains complex, with a substantial 30% tax burden on digital asset transactions. However, recent developments suggest potential policy shifts, as confirmed by Economic Affairs Secretary Ajay Seth, who indicated the country is reassessing its crypto stance based on global regulatory trends.

The regulatory environment has proven challenging for international exchanges. In June 2024, the FIU targeted nine offshore platforms, including Binance, for alleged anti-money laundering violations. Binance subsequently paid a $2.25 million fine and resumed operations after a seven-month suspension.

Despite these regulatory challenges, India continues to lead global crypto adoption. According to Chainalysis’ Global Crypto Adoption Index for 2024, the country maintains its top position, surpassing Nigeria, Vietnam, Indonesia, and the United States in cryptocurrency adoption rates.

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Coinbase’s relaunch timeline remains contingent on regulatory processes, with potential operations resuming later in the year, pending successful negotiations with Indian authorities.

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