- Sony Bank plans to launch a US dollar-pegged stablecoin in the United States in 2026.
- The stablecoin will be usable for purchases across the Sony ecosystem, including PlayStation games, subscriptions, and anime content.
- Sony Bank applied for a US banking license and partnered with US stablecoin issuer Bastion to support this initiative.
- The company established a Web3 subsidiary called BlockBloom to develop ecosystems involving NFTs, digital and physical experiences, and both fiat and digital currencies.
- This initiative follows the recent spin-off of Sony Financial Group from the broader Sony Group, aiming for strategic focus on financial services.
Sony Bank, the online lending branch of Sony Financial Group, is preparing to introduce a stablecoin pegged to the US dollar in 2026. The stablecoin will facilitate payments within the US, allowing users to buy PlayStation games, subscriptions, and anime content. This move targets the US market, which accounts for about 30% of Sony Group‘s external sales, offering a payment alternative to credit cards that may help reduce network fees, as reported by Nikkei.
In October, Sony Bank applied for a banking license in the US to establish a subsidiary focused on stablecoin operations. The bank partnered with Bastion, a US-based stablecoin issuer, and participated in Bastion’s $14.6 million funding round led by Coinbase Ventures, indicating its commitment to expanding in digital currency markets outlined by Nikkei.
The stablecoin project fits into Sony Bank‘s broader venture into Web3 technologies. In June, the bank launched a dedicated Web3 subsidiary, BlockBloom, with an initial capital of about $1.9 million. BlockBloom is focused on creating platforms that connect fans, artists, NFTs (non-fungible tokens), and integrate both digital and physical experiences along with fiat and digital currencies. Sony Bank has highlighted the growing importance of digital assets in diverse services and business models, including wallets that store NFTs and cryptocurrencies, as described in their official statement.
This strategic move comes after the recent separation of Sony Financial Group from Sony Group, completed in September, and its listing on the Tokyo Stock Exchange. The separation aims to provide focused management of financial services independently from the wider Sony conglomerate, according to Europe/sony-financial-shares-untraded-with-glut-buy-orders-2025-09-29/”>Reuters.
Efforts to develop a US dollar-backed stablecoin by Sony Bank demonstrate the financial arm’s increasing involvement in digital asset ecosystems and payments innovation. Attempts to solicit comment on the stablecoin launch were unanswered at the time of reporting.
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