- Sei obtained regulatory approval in Japan, enabling listings on major exchanges such as Binance Japan and OKX Japan.
- Japan’s strict licensing was crucial for Sei‘s expansion plan into Asian markets.
- Sei has formed partnerships with institutions, including Circle and Apollo, to support tokenization and ease exchange operations.
- Sei ranks among Korea’s top three blockchains by trading volume and has seen significant activity in Gamefi and SocialFi sectors.
- The company is focusing on onboarding institutions and expanding its developer network in countries like Vietnam and Indonesia.
Sei, a Layer-1 blockchain, has expanded its presence in Asia by securing approval under Japan’s licensing regime and partnering with major global entities, according to Lee Zhu, the company’s director of growth for the Asia-Pacific region. This approval now allows Sei to list on prominent Japanese exchanges, including Binance Japan and OKX Japan.
Zhu stated that Japan’s exchange licensing process is among the most rigorous in the world, making Sei’s early entry exceptional for a Layer-1 blockchain network. “Clearer regulations in these markets help the team determine the best path forward and allocate resources effectively,” Zhu explained. “By staying compliant and responsive to regulatory changes, Sei aims to support further growth and ensure long-term success in the APAC region.”
The company’s strategy also includes integrating Circle’s native USDC stablecoin on the Sei network and collaborating with Apollo via Securitize for asset tokenization. Zhu said these moves help reduce friction for exchanges and create new opportunities for structured financial products and derivatives.
Sei distinguishes itself from competitors like Solana and Sui by combining fast processing speeds with compatibility for Ethereum Virtual Machine (EVM), which lets most developers use existing Solidity code without major changes. In South Korea, Zhu said Sei is among the top three blockchains for trading volume, despite its lower overall market capitalization and total value locked (TVL). The network also reports strong growth in GameFi (blockchain gaming) and SocialFi (social-focused finance), at times surpassing Solana in daily active user metrics.
Looking ahead, Zhu outlined plans to continue onboarding institutional clients through real-world asset tokenization and to foster a broader developer community, especially in markets such as Vietnam and Indonesia. He emphasized that high processing capacity is essential for institutional adoption, stating, “Without capacity, you’re not even in the door.”
When asked about navigating market downturns, Zhu noted that Sei’s team originated during a bear market and continues to work with what he called a “prudent, impact-focused” approach. “In crypto, if you survive, you stand a bigger chance to be successful,” he said.
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