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NFTs Evolve Beyond Art: RARI Panel Highlights New Utility and Value Creation

The Rise of Narrative-Rich Digital Assets and Their Impact on Web3 Culture

  • NFTs are evolving beyond digital art to provide backend infrastructure solutions across multiple blockchain ecosystems
  • RARI Chain implements mandatory creator royalties at the sequencer level, providing sustainable revenue for artists
  • New NFT utilities include physical merchandise redemption and soulbound tokens for targeted communications
  • RARI Foundation is expanding creator education to include DeFi concepts through global workshops
  • Market recovery is attracting new participants to the NFT space, with focus shifting from speculation to utility

NFTs (non-fungible tokens) are expanding beyond their initial use cases to create enhanced value propositions for creators and users, according to speakers at the recent TEN by RARI x Refraction event in Bangkok.

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Backend Infrastructure Applications

Jana Bertram, Head of Strategy at RARI Foundation, emphasized that while the creator economy remains the primary consumer-facing application, NFTs are increasingly powering backend infrastructure.

“Nobody really will care—it’s just something that functions, but it will be powered by those NFTs,” Bertram stated during her conversation with Rug Radio creator Pukerainbow.

RARI Protocol’s integration capabilities allow this technology to support NFT growth across multiple blockchain networks.

Evolution of NFT Applications

New media artist Shavonne Wong highlighted the expanding range of NFT mechanisms available to creators.

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Justin Gilanyi, Curator at Codex Projects, noted that the crypto market downturn allowed artists to focus on technical development and concept refinement.

Sam Friedman, Head of Marketing at Arbitrum, described new use cases, including NFT burning for physical merchandise redemption and soulbound tokens for targeted wallet communications.

Creator Education and Support

RARI Foundation is actively working to broaden creator understanding of Web3 opportunities beyond basic NFT minting.

The organization conducts workshops in major cities including Lagos, Bangkok, Lisbon, and New York.

These sessions introduce creators to DeFi (decentralized finance) concepts such as staking and yield farming.

Technical Innovation for Creator Revenue

RARI Chain has implemented mandatory creator royalties at the protocol level through Arbitrum One’s technology stack.

The system prevents transactions that attempt to bypass royalty payments, providing consistent income streams for creators.

This infrastructure supports both digital and physical product applications, including potential royalty systems for items like sneakers.

Market Outlook

Kim Madison, VP of Customer Success at Rarible, observed increasing market participation as cryptocurrency prices rise.

The focus has shifted from pure speculation to practical applications and sustainable creator revenue models.

The integration of blockchain technology with creator economics suggests continued growth potential for the NFT sector.

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