- Alex Spiro, attorney for Elon Musk, will chair a new public company seeking to raise $200 million to invest in Dogecoin (DOGE).
- The company, backed by House of Doge, is being presented as a Dogecoin treasury vehicle, providing stock-market exposure to DOGE.
- The initiative remains in its early pitch phase, with no finalized structure or launch date announced.
- Other companies, including Bit Origin and Neptune Digital Assets, have also disclosed significant Dogecoin purchases in 2025.
- Elon Musk and Tesla have previously revealed Dogecoin holdings and support, with Musk’s involvement often affecting the token’s price.
Alex Spiro, the attorney known for representing Elon Musk, is set to chair a new publicly traded company aiming to raise $200 million for investment in Dogecoin (DOGE). According to six sources cited by Fortune, the project will act as a treasury vehicle for Dogecoin, under the corporate umbrella of House of Doge, which was launched by the Dogecoin Foundation in early 2025 and is based in Miami.
The proposed company plans to offer investors the chance to gain exposure to Dogecoin through the stock market without directly owning the cryptocurrency. The initiative is still being pitched to investors and has not released details regarding its structure or the exact date of its launch.
Investor documents and conversations name Spiro, a partner at Quinn Emanuel Urquhart and Sullivan, as the intended chairman of this new entity. He has previously represented clients such as Elon Musk, Jay-Z, and Alec Baldwin.
There has been a rise in public companies creating or rebranding themselves as crypto treasury firms this year. These companies raise capital to buy and hold digital assets like Dogecoin. While Dogecoin was initially launched as a joke currency in 2013 and remains less widely adopted than Bitcoin (BTC) or Ether (ETH), it continues to attract devoted supporters.
In February 2025, Neptune Digital Assets of Vancouver announced its acquisition of 1 million Dogecoin through a derivatives purchase, paying an average of $0.37 per token. The company also added 20 Bitcoin to further strengthen its asset holdings. In July, Bit Origin, a company listed on Nasdaq, arranged up to $500 million in financing to build its own Dogecoin treasury, making it the first U.S.-listed firm to formally select Dogecoin as its core asset.
Tesla, Musk’s electric car company, has disclosed holding Dogecoin and began accepting it for some merchandise in 2022. Musk has publicly shown support for Dogecoin since 2019, often influencing market movements with his statements.
In 2022, investors sued Musk for alleged market manipulation related to Dogecoin. This case, with Alex Spiro leading Musk’s defense, was dismissed in late 2024.
For more coverage, see the original report from Fortune. Additional acquisition details are available through Neptune Digital Assets.
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