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Astra Nova Raises $48.3M to Expand AI Web3 Entertainment Tools

  • Astra Nova raised $48.3 million to advance its AI-powered, Web3 entertainment tools.
  • The funding includes $41.6 million from a recent strategic round, with major support from investors in Saudi Arabia, UAE, and Bahrain.
  • The company’s main product, TokenPlay AI, lets creators launch blockchain-based experiences without coding.
  • Other offerings include a collaborative webtoon platform, an interactive game with tokenized rewards, and a loyalty program attracting over 250,000 users.
  • Astra Nova aims to grow across the Middle East, Europe, and Asia, working with partners like NEOM, NVIDIA Inception, and Alibaba Cloud.

Astra Nova, a company focused on Artificial Intelligence and Web3 entertainment infrastructure, secured $48.3 million in funding to grow its selection of tokenized media tools and creator platforms. The latest strategic investment, which totals $41.6 million, follows earlier rounds led by Outlier Ventures and includes backing from family offices and institutional investors in Saudi Arabia, the United Arab Emirates, and Bahrain.

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The company develops technology that allows creators to build blockchain-based entertainment projects without technical or coding skills. According to its announcement shared with CoinDesk, its main product, TokenPlay AI, provides a no-code platform for launching mini-apps. This product, powered by Alibaba Cloud, allows users to create interactive, token-based community experiences in just minutes.

Other offerings from Astra Nova include NovaToon, a web-based comic platform where fans can co-create stories using NFTs. The company also operates Deviants: Fight Club, a game on Telegram that incorporates Astra Nova’s RVV tokens for in-game rewards, as well as BlackPass, an on-chain loyalty program with more than 250,000 users.

The company says it will focus on expanding into new markets in the Middle East, Europe, and Asia, while also preparing for regulatory compliance. Astra Nova‘s current partners include NEOM, NVIDIA Inception, and Alibaba Cloud.

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