Tiffany & Co enters the In the world of NFT

A few days ago, the renowned jewelry house Tiffany & Co. made its entry into the world of NFT and cryptocurrencies through custom-designed CryptoPunk pendants from the jewelry house’s NFTiff collection and in partnership with Chain, the blockchain software service provider.

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So those who are interested can go to the house’s new NFT website – given the cute name NFTiff – and purchase a CryptoPunk pass that allows them to order not only a pendant and Tiffany’s pixel-inspired necklace, but also a digital version of it as an NFT from Chain.

Only 250 can get this pass – the number is limited – and only a maximum of three each; delivery of each pendant is in the house’s familiar packaging.

The project was born when Alexandre Arnault, executive vice president in product and communications at Tiffany & Co. posted a photo of a custom-designed interpretation of his own CryptoPunk #3167 and caught the attention of Deepak Thapliyal, CEO of Chain, who contacted him seeking collaboration.

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