Tether Expands Beyond Crypto with Major Stakes in Agriculture, Media

Tether Expands Beyond Crypto with Major Agriculture and Media Investments Following Record $13 Billion Profit

  • Tether has acquired a majority 70% stake in agricultural firm Adecoagro and invested €10 million for a 30.4% stake in Italian media company Be Water.
  • These investments follow Tether’s record profits of over $13 billion in 2024, with the company reporting $7 billion in excess capital.
  • Tether continues its diversification strategy beyond crypto, with previous investments in Bitcoin mining company Bitdeer, video platform Rumble, and Italian football club Juventus.

Tether, the company behind the world’s largest stablecoin, announced Thursday that it has expanded its investment portfolio beyond cryptocurrency with significant stakes in an agricultural firm and a media company, leveraging its substantial profits reported earlier this year.

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The El salvador-based stablecoin issuer has increased its ownership in Latin American agricultural company Adecoagro to 70% after purchasing 49,596,510 additional shares, according to an SEC filing published Thursday.

Paolo Ardoino, Tether’s CEO, explained the investment strategy in a statement: "Our investment aligns with Tether’s broader strategy to back infrastructure, technology, and businesses that advance economic freedom and resilience, especially in regions where these values are most needed."

Adecoagro operates as a sustainable production company with business interests across Argentina, Brazil, and Uruguay.

In a separate announcement on social media platform X, Ardoino revealed that Tether would also acquire a 30.4% stake in Italian media company Be Water through a €10 million capital increase and equity acquisition, to be completed by the end of March.

"While often Media companies are bullied into kneeling to sponsored narratives simply to survive, Tether’s investment in BeWater ensures that the group will continue to remain solid, visionary and especially independent," Ardoino wrote in his post.

These investments follow Tether’s announcement in January that it had achieved record-breaking profits exceeding $13 billion in 2024. The company said its financial performance was verified in an assurance opinion for Q4 2024 issued by global accounting firm BDO, which also reported $7 billion in excess capital for the stablecoin issuer.

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Tether has been actively deploying its capital in recent months, increasing investments in Bitcoin mining company Bitdeer and strengthening positions in companies including video platform Rumble and Italian football club Juventus.

Last year, the company also invested $19 million in XREX Group, a firm that has backing from the Taiwanese Government National Development Fund.

USDT, Tether’s stablecoin, currently ranks as the third-largest cryptocurrency and the largest stablecoin globally with a market capitalization of $144 billion, according to CoinGecko data.

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