- Coinbase plans to move all stages of startup development onto the blockchain.
- Founders could incorporate, fundraise, receive capital in USDC, and go public using onchain tokenized equity.
- Fundraising will be more transparent and efficient using smart contracts and the Echo platform.
- Coinbase aims to improve access to early-stage investing beyond current accredited investor rules.
- Analysts see a potential $34 billion market opportunity linked to Coinbase’s Base Blockchain and related token launch.
Coinbase CEO Brian Armstrong announced plans to digitize every phase of startup creation on the blockchain. This includes incorporation, seed fundraising, capital receipt in USDC (a stablecoin), and eventually going public via tokenized equity.
Speaking on the TBPN podcast, Armstrong emphasized a fully onchain lifecycle where founders could bypass traditional intermediaries like banks and lawyers. He said smart contracts would allow instant global funding transfers, enabling startups to start operations and access financing faster.
To improve fundraising, Coinbase intends to use the recently acquired Echo platform, which has helped projects raise over $200 million from more than 200 ventures. Armstrong described the current process as “onerous” and believes onchain fundraising will be more efficient, fair, and transparent. Echo will initially operate independently before integration into Coinbase’s wider ecosystem, opening access to its large custody assets and investor base.
Armstrong commented, “In many ways the accredited investor rules are kind of unfair. We’re hoping that we can find the right balance of consumer protection and also making these available to retail.” The goal is to enable broader retail participation in early-stage investing while complying with U.S. regulations.
Separately, JPMorgan Chase upgraded Coinbase to “Overweight,” citing growth potential from its Base layer-2 blockchain network and a revised USDC rewards plan. Analysts estimate a possible Base token launch could create a market opportunity between $12 billion and $34 billion, with Coinbase’s share valued from $4 billion to $12 billion.
For more details, watch Brian Armstrong’s full discussion on the TBPN podcast.
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