- Creators on platform X face 90-day revenue-sharing suspensions for posting undisclosed AI-generated war footage.
- The rule aims to maintain content authenticity during wartime events when misleading media spreads rapidly.
- The policy specifically targets AI-generated videos depicting armed conflicts, not all AI content.
The social media platform X will now suspend creators from its revenue-sharing program for 90 days if they fail to clearly disclose when posting AI-generated war footage. Nikita Bier, “head of product,” announced the policy on Wednesday, stating it aims to maintain the “authenticity of content on Timeline” during conflicts.
Consequently, this new rule ties monetization eligibility directly to transparency. Unlike traditional moderation tools like content labels, this approach directly targets the platform’s creator economy by restricting access to revenue.
Specifically, the enforcement applies to videos depicting armed conflicts. Under the update, posts flagged by Community Notes or detected through metadata may trigger penalties for undisclosed AI content.
This announcement follows recent geopolitical tensions and military actions involving AI. For instance, the U.S. military reportedly used Anthropic’s Claude AI model for intelligence analysis during recent airstrikes, according to reports. Meanwhile, the price of Bitcoin briefly dropped but later recovered to near $70,000 amid the heightened tensions.
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