- 32% of financial advisors allocated crypto to client accounts in the past year, up from 22% in 2024.
- 56% of advisors personally own crypto, the highest level since the survey began in 2018.
- Among client portfolios with crypto exposure, 64% now allocate more than 2% to crypto.
- 42% of advisors report institutional access to buy crypto for clients, up from 35% in 2024 and 19% in 2023.
- Top advisor interest themes are stablecoins and tokenization (30%), “digital Gold/fiat debasement” (22%), and crypto-linked AI investments (19%).
New survey data shows financial advisors increased crypto allocations over the past year, with 32% placing digital assets in client accounts versus 22% in 2024, according to a published survey data shows. The survey also found 56% of advisors now personally own crypto and that 64% of client portfolios with crypto exposure allocate more than 2% to the asset class.
Advisors reported growing institutional access and evolving investment themes. Institutional rails to buy crypto for clients rose to 42% from 35% in 2024 and 19% in 2023. Advisors flagged stablecoins and tokenization as the top area of interest at 30%, followed by “digital gold / fiat debasement” at 22% and crypto-linked AI investments at 19%.
Industry voices noted mainstream demand. Bitwise CEO Hunter Horsley shared an example email and wrote "1% allocation to "$BITB across clients. Email from a large wealth team at a major US Bank. Mainstream investors are coming into this asset class —" The shift implies more sustained buy pressure if advisors continue to add allocations.
Market data on the same day showed major cryptocurrencies trading higher, with Bitcoin near $95,100 and Ether around $3,300, as tracked by CoinMarketCap. Spot and ETF flows also moved: BTC ETFs recorded $753.8 million in net inflows and ETH ETFs saw $150 million in net inflows, per reported ETF flow data on Coinglass. Wintermute said OTC crypto liquidity is concentrated in BTC and ETH, per a report available on The Block.
Separately, token and protocol activity included airdrop and token news: Fogo launched its airdrop claim page; the ETHGas Foundation introduced a GWEI token and snapshot; Binance Wallet announced Aster will power perps; Yzi Labs made an eight-figure investment; Backpack added a prediction market; Rekt Drinks sold out a release; and Token Works enabled ERC20 strategy token creation.
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